In an unsurprising move, Fox revealed that Avatar will be re-released on August 27th to theaters around the country.
James Cameron has added eight minutes of deleted scenes back into the movie, which seems a little weird. He had previously stated that there were over 20 minutes of material that didn’t make it into the final cut. However, as Steve Weintraub of Collider pointed out, originally Avatar was 162 minutes long. The IMAX format can only support films up to 170 minutes long. (due to the large film, I presume) Basically, Cameron was limited by the format.
I am still amazed at the success of this movie. I mean, everyone went to see it. Its audience transcended every barrier: age, gender, it didn’t matter. Avatar made 2,730,829,876 in worldwide box office. Anyway, come August, that number will only get closer to 3 billion.
Here’s Fox’s official press release:
On August 27, return to Pandora and re-experience James Cameron’s History-Making Epic film, with more than Eight Minutes of Never Before Seen Footage- exclusively in Digital 3D and IMAX® 3D. Since – and largely as of result of – AVATAR’s release last December, the number of available digital 3D screens has exploded, and moviegoers who missed experiencing the film in 3D, as well as fans that want to return to Pandora again, will now have that opportunity. The Oscar® and Golden Globe® winning epic is the highest grossing film of all time, taking in over $2.7 billion in worldwide box office. It is also the top-selling Blu-ray disc of all time.
So, if you somehow missed it the first time, or just want to see the film again as it was intended to be viewed, make sure you get out in late August for a sure-fire spectacular end to this summer movie season.
