Roy Rogers Rides Back to Mainstream

Fringe candidate

Roy Rogers strikes an image of a warm fireplace, sick kids, and radio action serials. For some inexplicable reason, I also think of bacon and strawberries. Get ready to get hungry when 821 Entertainment produces a new “family fantasy adventure” trilogy based on the classic Western actor Roy Rogers.

Rogers was the top Western box office star from 1943-1954 and made more than 88 films with co-star/second wife Dale Evans. He produced and starred in 100 episodes of his own TV show.

821 Entertainment will partner with Roy Rogers Family Entertainment Corp. and will call the trilogy King of the Cowboys. In addendum to the cowboy series, get ready for a barrage of cartoons, interactive games and tons of things for your kids to buy.